Asa Yu Art Exhibition Branding Design

Visual materials created for Asa Yu's art exhibition in Beijing

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Asa Yu is an up and coming Taiwanese artist who create sculptures with recycled materials like aluminium cans, beer bottles, bottle caps, and paper clay. We created the branding identity for his debut show in Beijing China. The visual materials will extend to his future exhibitions in Shanghai and Shenzhen.

His works have been deemed by art critics to be a critique on consumerism and materialism. In his own words: "I hope to remind people that Art & Design is to everyday lives than most people think and to juxtapose the contradictory values behind mass consumption and waste.

Asa Yu 于亚瑟是一位定居北京的台湾艺术家。他用回收废料来进行艺术创作。易拉罐,酒瓶,瓶盖,太空泥都被他利用在他的作品里。我们为他首次在大陆展出的北京个人展操刀视觉呈现的设计工作。之后的巡展将沿用这套视觉系统。

他的作品被一些艺术评论家认为是一场对于消费主义和物质迷恋的评论。用他自己的话:“我想表达出艺术与设计,其实也比想象中更贴近生活,也体现”消费、浪费“在价值观念下的差异”.
Asa Yu Art Exhibition in 半舍 Banshe Art Gallery, Shanghai
Asa Yu Art Exhibition in United Design Practice studio, Beijing
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